But did you really make that Tequila?

Slippery language can lead to misunderstandings. When a brand owner talks about their distillery, their agaves, their producers … maybe they’re just being sloppy. Maybe their claiming ownership. But what’s the impact of those claims?

Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank with special guest Shawn Miller of PKGD Group.