How do we protect Mezcal brand owners?
There’s a lot of talk about ensuring that the mezcaleres get paid fairly, and that’s an important conversation. There’s less talk about the palenqueres getting paid fairly, and that’s also an important conversation that we should be having more often. But there’s zero talk about ensuring the people who own Mezcal brands get paid fairly. So … let’s talk.
Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank with special guest Linda Sullivan of seynasecreto and sharing from David Martin, Jr. of Dos Gabachos Mezcal.
What does it mean to support mezcal communities?
It’s not uncommon when a new tequila or mezcal launches that buyers will ask the brand what they are doing to support the community from which they’re sourcing their spirits. In this episode of Agave Road Trip, we talk through what that means – and what it can mean – through the lens of Chris Pastena, former co-owner of Calavera, a restaurant in Oakland that he and his business partner and wife handed over to their employees.