How does Mezcal find new consumers?
According to the Comercam, production of Mezcal dropped in 2024. It went from 14.2 million liters in 2022 down to 12.2 million liters in 2023 and, last year, down again to 11.4 million liters. So how does Mezcal find new drinking buddies?
Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank with special guest Linda Sullivan of seynasecreto and insights from Sammy Halpern of Desolas Mezcal.
The dangers of traveling to Mexico
The US State Department has changed their safety ratings for Mexico. The only places in the country where, according to the US State Department, you can just go as freely as you might to, say, Washington, DC, would be Campeche and Yucatan. Everywhere else in Mexico it’s suggested that you should “exercise increased caution.” Some places I love to go, like Jalisco, Baja California, Chiapas, and Queretaro, I’m told I should “reconsider travel.” And my beloved Michoacan and Guerrero are “do not travel” zones, according to the US State Department. So … what does this mean for gringx bartenders?
Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank with special guest Linda Sullivan of seynasecreto.
A Tale of Two USAIDs
USAID has been shut down. Or maybe it's been suspended for 90 days. It depends on which member of President Trump's administration you believe. And it's hard to believe any of them, when the claims they used to justify the closure -- or suspension -- are so clearly, demonstrably false. And it's frustrating to hear from NGOs in Mexico how this upending of funding will damage their ability to help the most vulnerable. But I also think it's important to reflect on how we got to this point.
Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank.