There is no traditional Mezcal in the marketplace
In the comments section of the Agave Road Trip Instagram page, Craig Reynolds — founder of the California Agave Council — wrote, “Unfortunately, there is virtually no significant amount of truly traditionally produced Mezcal left in the marketplace. It’s not environmentally or economically sustainable. An unfortunate fact that is difficult to accept.” I don’t accept that, but Craig did accept my invitation to debate the matter on this episode of Agave Road Trip!
Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank with special guest Craig Reynolds of the California Agave Council.
Episode Notes
Want to read the Comercam statistics on Mezcal? Click here!
Want to read the DISCUS statistics on spirits sales in the USA? Click here!
Want to see what my old pal Adam Lambert is up to? Click here and here!